We Made This... November 09, 2017 11:17

For The New York Tenement Museum

Custom Merchandising Program for the Lower East Side Tenement Museum by B. Berish

One of New York's most fascinating places, is the Lower East Tenement Museum. The museum is located at 97 Orchard Street on the corner of Delancey Street, offers tours of the actual apartments that were occupied by generations of immigrant working families that lived there. Since the building's construction in 1863, people from all nationalities came into New York and each apartment is faithfully restored to recreate the world of the actual people that lived there. Through the incredibly precise and informative guided tours, you can see and hear the residents actual stories.

In order to bring life to the words and artifacts, the Lower East Tenement Museum asked B. Berish to interpret the images that are most closely associated with New York City and immigrant life. 

Using the museum's own images we create a series of 30x40mm brooches, which enhance the imagery with magnifying glass cabochons. 

By using the the focal point of the museum's "Sweat Shop" tour, we created an enamel pin featuring the Pink Dress, which has a prominent place in the sewing room. B. Berish also custom designed the card the pin is mounted on, which has additional historic information on the back.

And then there are the popular 1" pin back buttons, that features Lower East Side favorites like Pretzels and Hot Dogs, a girl jumping rope and a little downtown yiddish. Not to forget you are in Manhattan, there is the Chrysler Building and the Statue of Liberty.

Our experience with the great folks of the Lower East Side Tenement Museum continues to be an exciting and creative one, we always look forward to working with them.

B. Berish always love discussing new projects, so get in touch, maybe we can make something for you.